Job Overview

Create compelling and impactful content across various platforms to enhance brand visibility and engage the audience. The role involves crafting engaging articles, blogs, marketing materials, and social media content while optimizing for SEO and collaborating with cross-functional teams to deliver high-quality content.

Responsibilities

• Write high-quality, engaging, and original content for blogs, articles, websites, and social media. 
• Develop marketing collateral, including email campaigns, brochures, and newsletters. 
• Conduct in-depth research on industry-related topics to create well-informed content. 
• Optimize content for SEO using relevant keywords, meta descriptions, and on-page SEO practices. 
• Collaborate with the design and marketing teams to create visually appealing content. 
• Edit and proofread content to ensure clarity, consistency, and grammatical accuracy. 
• Manage content calendars and meet deadlines consistently. 
• Analyze content performance metrics and contribute ideas for improvement. 

Requirements

• Bachelor’s degree in English, Journalism, Communications, or a related field. 
• 1-2 years of proven experience as a content writer or in a similar role. 
• Excellent writing, editing, and proofreading skills. 
• Strong understanding of SEO principles and how to apply them in content creation. 
• Ability to conduct thorough research and create engaging content for diverse audiences. 
• Familiarity with content management systems like WordPress is a plus. 
• Creativity, attention to detail, and ability to work independently and as part of a team.